- List or renew at least one item daily. This’ll keep you higher in searches and therefore easier to find. It’s quick and easy, and it only costs you $0.20. No excuses!
- Participate in at least three forum threads daily. The critiques and promotions are quick and easy if you’re in a hurry, and they get your name out there to sellers, who are some of the biggest buyers.
- Find and heart a few shops. People often browse the shops that heart them.
- Make a treasury. Tell everybody they’re in it; they’ll likely look at your shop in the process.
- Get a Twitter account. This is a quick and dirty promotional tool that you can utilize as much or as little as you have time for. I personally have had three sales just that I know of from people who’ve seen me on Twitter.
- Blog, or at least comment on others’ blogs. People love getting comments *hint, hint*, so leave some friendly comments with a link to your shop when appropriate.
- Submit to sites such as Indie Spotting. It’s free, quick, and it’ll get you noticed.
- Get featured by prominent blogs. You may have to submit to several initially, but it’s great, free advertising.
- Buy a bit of advertising. If you’re choosy about where you promote your wares, you can get a decent bang for your buck, and you can buy ad space directly from many prominent bloggers.
Here are a few links to sites with extensive and highly specific information about promoting both on and off Etsy:
- The Storque – Etsy’s blog; packed with tips and features.
- Timothy Adam Designs – Very thorough post with great details on maximizing Twitter and best utilizing the forums.
- Natural Amber – An Etsy seller’s blog; chock full of business tips with a conversational tone.
- Handmade Marketing – This one’s pretty self-explanatory and a great resource full of useful links.
- Modish Biz Tips – This page from Modish gives you an extensive list of blogs to submit your work to.
- kMT Graphic Design – The right sidebar has an ad directory of blogs who you can advertise directly with, bypassing Project Wonderful and other such sites.
As always, I love to know what you think. What promotional tips do you guys have that I’ve forgotten to mention? Let’s help each other out here!